Area Social Media Executive Job at Belmond Management – Cape Town, Western Cape
South Africa, Cape Town
Sales & Marketing
At Belmond, we are passionate about offering our guests gracious hospitality in every aspect of their stay with us. We are equally ardent about service excellence from our front of house as well as our back of house staff. We are fully aware of the importance of the role that each and every staff member plays in ensuring the happiness and wellbeing of our guests, and in creating a truly memorable stay for them.
We like to believe that our staff shares in this passion and as such, we look for people who are eager to learn, grow and develop, and who are committed to the role they play within the team. Teamwork, combined with genuine warmth, care and enthusiasm makes all the difference to our guests’ experience. It is these aspects that make them return again and ensure the success of our business.
We are looking for an Area Social Media Executive to join our team, for Mount Nelson Hotel and Belmond Safaris:
Responsible for content creation, posting and maintenance of the Social Media accounts for all properties in the region.
Curate Instagram profile based on aesthetics; property needs as well as content performance.
Monitoring customers posts and engagement, handling questions and reviews in conjunction with the Public Relations Manager and General Managers in the properties.
Create strong relationships with influencers, cooperating with known and potential new ones, managing their stays and ensuring appropriate visibility to the properties and the brand.
Maximise exposure and engagement on the social accounts, via sponsored or organic content, with the purpose of driving to web and increasing online revenue.
Travel to properties, as required, to capture best possible social content for daily and/or specific needs and content editing.
Organise and assist in photo and video shootings, ensuring the creation of appropriate social media content to guarantee weekly number of posts.
Arrange social media coverage of main events and property initiatives, either in person or coordinating local team, giving each event visibility or call to action as relevant.
Promote local events and initiatives, with sponsored or organic content and promotions, monitoring engagement and ROI.
Manage online crisis within guidelines from Corporate social media and Communication teams, making sure all issues are addressed and responded.
Ensure that social communication content support the brand’s “six months” theme.
Maintain and build regular communication with colleagues in the field, including General Managers, PR Managers and relevant operational teams to support the overall business strategies.
Monitor blogs and online discussions on our properties.
We will only process Your Personal Information in accordance with the Belmond Global Privacy Notice for Employees and Others available here and for recruitment purposes.
We will keep Your Personal Information until the job position which you applied for is filled, whereafter we will delete Your Personal Information.
Should you not hear from us within 14 days of submitting your application, please do accept that your application has been unsuccessful.
Degree in marketing, communication studies, journalism, creative writing, or similar.
3-5 years’ experience in a similar position.
Expert knowledge of all leading social media sites.
Good analytical and problem-solving skills.
Strong time management and organizational abilities.
Knowledge of strategic communications and marketing concepts, principles, and techniques.
Strong oral and written communication skills.
Ability to create photo and video content for social channels, with basic retouching and editing skills.
Ability to create strong connections and network with influencers and content creators.
Competitive basic salary
Medical aid & pension fund benefit
About the Company
Company: Belmond Management –
Company Location: Cape Town, Western Cape